Supervision – directs performance through suggesting, demonstrating, observation, instruction and authority
PURPOSES OF SUPERVISION
- Control of salespeople
- Increase morale
- Check spelling techniques
- Prevent selling problems
- Increase outlet
- Direct selling
HOW MUCH SUPERVISION IS NEEDED?
· In a house to house situation where new salespeople are hired frequently a close supervision helps.
· Supervision of skilled, widely scattered salespeople of high caliber needs a once a quarter supervision.